The Psychology Behind the Popularity of the Hexagon

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When it comes to wall and floor tiles, the hexagon has been having a moment, and according to Sam Waxman, managing director of Waxman Ceramics, this trend is “showing no signs of slowing down”.

We’ve seen an increase in demand for geometric shapes over the past few years with hexagonal patterns coming out on top, year on year,” Sam says. “They’re a firm favourite for a multitude of projects due to their ability to create both classic and contemporary looks with ease.”

Our current and enduring love of the hexagonal shape is beyond question. But could it be that it may stem from something far deeper and more instinctive than just our natural appreciation of pattern? After all, when you think of turtle shells and beehives, it’s a design that nature has favoured since time began.

Could the trend for the hexagon shape in interiors stem from something far deeper and more instinctive than just our natural appreciation of pattern? Click To Tweet

From honeycombs to pineapple skin, to the basal columns called the Giant’s Causeway, this naturally forming geometric shape is all around us,” says Justin Lashley, specification sales at Waxman Ceramics Architectural Tiles.

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Giants Causeway, a natural hexagonal-shaped rock formation in Northern Ireland

In fact, the more you think about it, the more you realise that we’ve incorporated the six-sided polygon everywhere – we’ve added it to footballs, to bolts, to pencils. Are we hardwired to love the hexagon in spite of ourselves? And has the fact that we’re accustomed to being surrounded by it imbued us with an affinity that we can’t resist?

Lashley believes so.

There’s a simple reason this trend won’t go away – nature and science won’t allow it,” he says. “As tessellating shapes go, it’s supreme as it can circumscribe the largest area for a given perimeter. So from the gigantic hexagonal cloud storm on Saturn, to the microscopic heart of a snowflake, hexagons are here to stay.”

There’s a simple reason the Hexagon trend won’t go away – nature and science won’t allow it - Justin Lashley, Waxman Ceramics @WaxmanCeramicHQ Click To Tweet

It’s this surge in popularity that has led the Waxman Ceramics to introduce two exclusive new tile ranges – the Hudson and the Marseille. Both of these collections capitalise on the trend for textures in tiles, seen over the past few years, and also the current passion for all things hexagonal – and this combination is proving a hit with consumers.

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Waxman Hudson Range www.waxmanarchitectural.co.uk
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Waxman Marseille Range www.waxmanarchitectural.co.uk

Sarsen Stone brand Ca’ Pietra has also caught the hexagonal wave. Its patterned Lily Pad tile has become an Instagrammer’s icon, to the extent that as well as having the original cement encaustic version, the company has recently launched a porcelain version at a lower price point to capitalise on demand.

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Ca’Pietra Lily Pad www.capietra.com

 

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Ca’ Pietra LilyPad Eucalyptus www.capietra.com

“The Lily Pad pattern tile has earned its popularity thanks to its versatility,” says Hamish Smith, creative director of Ca’ Pietra. This versatility is purely down to its hexagonal shape. It’s possible to create up to three entirely different, striking patterns and effects by rotating the tile. “You can use it to make a shower area stand out or give floors the ultimate visual feast,” says Smith. “It can make a small bathroom feel larger than the space it occupies. It’s ideal for adding a splash of colour to any room, while making a design statement in modern and traditional interiors.”

 

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