Part of the London Design Festival, this year’s 100% Design Show at Olympia London took place from 18th to 21st September, and presented displays from four key areas: Kitchens, Bathrooms & Bedrooms, Emerging Brands and 100% Build London.

The show attracted an estimated 27,000 visitors, including architects, designers and interiors specialists, and as well as a broad spectrum of established and up-and-coming brands, it featured added elements including the A Sense of Finland pavilion, the Design Fresh collection of emerging talent, and Material Studio – a showcase of 22 innovative materials, with a number of them shown in the UK for the first time.

Trend-Monitor went along to see how the key trends in interiors are looking as we head towards 2020.

Interior Design Trend #1. Maximalism

Maximalism formed the overarching theme to this year’s show, and gave it an added verve and vibrance as exhibitors explored the full possibilities of colours, textures, surfaces and materials. Delightfull’s centrally located stand with it’s music-themed chandelier was a prime example.

Interior Design Trend #2. Fine Lines

Fine lines were finding their way into furniture in all kinds of forms. Arjun Singh Assa’s beautiful Weave chair combines traditional weaving with the strength and curves of advanced geometry, featuring a solid beech structure and contrasting fine nylon cords. Huw Evans’ Concertina chair is another example that blends strength and delicacy in this way.

Arjun Singh Assa’s Weave chair
Huw Evans’ Concertina chair

Interior Design Trend #3. Sculptural Seating

Solid stools and chairs in sculptural forms made from a variety of different materials were also making an appearance at the show. Teal was showcasing its award-winning Roku range, while 06D Atelier describes each of its pieces as ‘an authentic work of art’ .

Interior Design Trend #4. Geometric Shapes

More geometric shapes were in evidence in the decorative lighting displays. Among the products demonstrating clever and playful ways to explore the contrast between light and shadow were the Showroom Finland lights, and pendants from Javy Design.

Interior Design Trend #5. Candy-coloured Curves

Candy colours in the form of sugary pinks, powder blues and mint greens combined with soft curves to create an intriguing aesthetic, as seen in the displays from 2lg Studio and Emir Polat Studio.

Taking this to a whole new level was South Korean brand Kakao IX, with its candy-coloured lifestyle products shaped like South Korean emoticons.

Interior Design Trend #6. Sustainable packaging

The Material Studio exhibition featured numerous groundbreaking products, and among them were materials that sought to help wage the war on plastic packaging. Margarita Talep’s project focuses on bioplastics made from material extracted from algae.

Mizhou Design proposes that bottles for products such as shampoo are made from soap and then used themselves once empty.

Interior Design Trend #7. Recycling food waste

Also being tackled in the Material Studio exhibition was the issue of food waste. Fruitleather Rotterdam has developed an eco-friendly process that converts leftover fruit into a leather-like material.

A far more challenging material was the leather/resin-like material Hidden Beauty – Slaughterhouse Waste by Clemence Grouin-Rigaux. Made from animal blood, bones and skin, it is durable, biodegradable, recyclable and compostable.

Further Reading

Bathroom Design and Innovation Trends Report 2019

The eight bathroom trends featured in this report highlight the evolving role of the domestic bathroom and focus on the shifts in consumer attitudes that are driving this change and impacting on bathroom design and innovation.



This report looks at the key trends that influence the way we use our kitchens and highlights the innovations that tap into these trends, not just within the kitchen industry but also the wider environment.



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